"O'Reilly MLRA Welcomes Lucas Oil Products as 2008
Presenting Sponsor"
Lucas Oil
Products is proud to announce their presenting sponsorship
of the O'Reilly MLRA beginning this season. Lucas Oil
Speedway General Manager, Kevin Grevin said, "It's an
excellent opportunity for Lucas Oil Products on several
fronts."
"To begin
with, the O'Reilly MLRA is one of the premier regional late
model touring series in the Nation," added Grevin. "We
are fortunate to have them here at the Lucas Oil Speedway
five times in 2008 and even more excited to team Lucas Oil
up with O'Reilly Auto Parts for all 24 races on the MLRA
schedule this season."
Grevin, the
former Motor Sports Marketing Director for O'Reilly Auto
Parts should know a little about both. His
predecessor, Eli Garner said, "What we have here are two of
the best motor sports marketing entities in the Nation
teaming up with one of best Late Model racing sanctioning
bodies in the Country."
"We are
really excited," said Harriett Chancellor of the MLRA, "We
have worked really hard to build this organization and when
great sponsors like O'Reilly Auto Parts and Lucas Oil want
to be involved, it makes us think we have done something
right."
Grevin and
Garner both agree for their perspective companies, it is all
about getting their names in front of their customers.
"There is know better demographic for either of us then
racers and race fans," ended Greven, "and I can't think of a
better more respected group to take us to them then the
MLRA."
The O'Reilly
MLRA presented by Lucas Oil kicks off their 2008 Thunder
Tour on April 4th. Their 2008 appearances at the Lucas
Oil Speedway include: The O'Reilly MLRA Late Model
Clash on April 5th, The $40,000 to win SuperClean Diamond
Nationals on May 9th-10th, The O'Reilly Late Model Series
Challenge June 20th-21st, The CMH Late Model Spectacular on
July 19th, and the O'Reilly MLRA Late Model Clash Round 2 on
August 23rd.
For the
complete 2008 schedule for the O'Reilly MLRA presented by
Lucas Oil go to
www.mlraracing.com.
For more on the Lucas Oil Speedway log on to
www.lucasoilspeedway.com
and for all the latest racing news from O'Reilly Auto Parts
check out
www.oreillyauto.com.